I was assigned by Jayne to work on a Student Media Facebook communication plan for each week, as well as the communication strategy to promote and increase awareness of Student Media among Unitec students.Įach week, Jayne and I had discussions relating to the tasks. I gained a better understanding of how I develop a communication project from Jayne’s point of view and her standards. My general learning experience at Student Media was related to the journey of how I managed to meet project objectives, deadlines and work standards that were required by Jayne. I have gained valuable general and personal learning experiences throughout the period of internship placement at Unitec Student Media. In addition, I had the opportunity to conduct an interview with Andrew Tui, for the purpose of writing my article on planning a future career. I gained new knowledge from assisting Jayne in her role at the Student Media. Furthermore, my PR tasks included promoting the awareness of Student Media and other relevant events such as Unitec Street Festival, Unitec Football World Cup and Rate My Course. My role at Student Media was to create a communication strategy plan for Student Media and a weekly break down plan for the Student Media Facebook page. My internship placement with Unitec Student Media ran from March to June 2014, under my host supervisor Jayne King. Overview of internship placement at Unitec Student Media I also commented on how I would use experiences from the internship to help develop my work in my future career. Lastly, it will be an analysis of the workplace culture, values and practices. This will be followed by a description of my personal learning experiences during the internship. Next, it will describe my general learning experience, which will be based on my work objectives and work practices connected to theory. It will provide an overview of the internship placement at Unitec Student Media. It also shows the development and practices of communication skills that I have gained from the internship placement. This reflective essay will include a critical reflection and evaluation of my experiences during my internship placement at Unitec Student Media.
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